March Madness

March 30, 2010

College basketball playoffs are wildly popular and followed by millions of fans, including some in our office. Last year, we came up with the idea of doing a “Sweet 16” playoff of Government publications on GPO’s online bookstore. After working with our web support team, which is both creative and very patient, we launched our first playoff last year. We sent out a message to all of our customers who have requested information about our products and sat back to see if anything would happen. It did! By the time our “tournament” was over, we received more than 139,000 votes and a mention in the New York Times business blog.

I think this proves that Government publications have fans, and highly motivated fans at that. The winner? You can find it here.

Now it’s March again, and this year it’s a National Parks Playoff, featuring eight National Park Service handbooks and eight posters by the noted artist Charley Harper (who will be the subject of a future posting here). If you get a chance, stop by and vote!


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