The last week of February is National Entrepreneurship Week. Entrepreneurs are a mainstay of the American economy. By many estimates, the U.S. is home to nearly 30 million of them. Now, more than ever, the enticement of competitive advantage abroad is driving their business expansion plans. The global marketplace is truly open for American business!
For companies looking to expand their international consumer base, the U.S. Department of Commerce, U.S. Commercial Service has two publications for your must-read list.
The U.S. has Free Trade Agreements (FTA) in force with 20, count ‘em 20, countries. In the simplest term, that means tariff-free market access for American firms and economic growth for the U.S. The list of benefits to company and country is vast. FTA partners “form the basis of a sound export strategy for U.S. companies seeking to increase international sales by entering multiple markets.”
This fact book promotes lucrative opportunities in all 20 nations, especially in high-growth emerging economies. Each country section includes insights on market entry strategy, leading sectors, investment climate, and business customs. You can really nerd out with the cool geo-economic facts that abound. For example, Korea is the 7th largest export partner with the U.S. and the U.S. supplies over 50 percent of Honduran imports. Full-page conversations with Senior Commercial Officers at each U.S. Embassy are an anecdotal compliment to the economic analysis. For any U.S. company hankering to use FTAs to generate new business, this is the actionable resource for you.
Start packing those shipping containers, exporters! Here’s an eBook with an unambiguous title and lots of global market-connecting real talk. As a top exporter, the U.S. prioritizes export promotion policies that make it easier for companies to sell worldwide. Yet only a scant percentage of small-sized businesses actually export their products and services.
This publication offers testimonials from ordinary businesspeople who have survived—and profitably thrived—in the “exporting ecosystem.” Their oral histories express lessons learned in international client relations, U.S. manufactural advantages, removing fear of competition, and using U.S. government assistance programs. One company exec who oversees international marketing for a water-free urinal absorption technology tells the tale of launching international sales. A Nebraska-based leader in nonmedical senior citizen care discusses franchisee experience in Asia. And the Chief Marketing Officer of a prefab fiberglass dome manufacturer shares a vision of expanding into rural, developing markets.
The stories are frank, enlightening, and ripe for small business growth applications. They demonstrate that it is possible to work with U.S. government agencies to grow an export business. From the perspective of both publications, it’s plain to see that focusing on U.S. small business exports is good government and good business.
HOW DO I OBTAIN THESE RESOURCES?
Shop Online Anytime: You can buy eBooks or print publications —with FREE Standard Shipping worldwide— from the U.S. Government Online Bookstore at http://bookstore.gpo.gov.
- Click here to purchase U.S. Free Trade Agreements: 20 Ways To Grow Your Business
- Click here to purchase Exporters: The Wit and Wisdom of Small Businesspeople Who Sell Globally
- Click here to purchase A Basic Guide to Exporting: The Official Government Resource for Small and Medium-Sized Businesses 10th Revised edition (ePub eBook)
- Click here to browse our Small Business collection
Shop our Retail Store: Buy a copy of any print editions from this collection at GPO’s retail bookstore at 710 North Capitol Street NW, Washington, DC 20401, open Monday–Friday, 9 a.m. to 4 p.m., except Federal holidays, Call (202) 512-0132 for information or to arrange in-store pick-up.
Order by Phone: Call our Customer Contact Center Monday through Friday, 8 am to 4:30 pm Eastern (except US Federal holidays). From US and Canada, call toll-free 1.866.512.1800. DC or International customers call +1.202.512.1800.
Visit a Federal depository library: Search for U.S. Government publications in a nearby Federal depository library. You can find the records for most titles in GPO’s Catalog of U.S. Government Publications.
About the author: Our guest blogger is Chelsea Milko, Public Relations Specialist in GPO’s Public Relations Office.